Imagine how many clients you’d have if you had a personal conversation with every single visitor to your website.
With just a few simple questions, you’d discover your visitor’s specific problem or interest as well as their time frame. You’d know if your services fit their needs and you’d establish that before the visitor got distracted and wandered off.
You’d problem-solve major issues in seconds, reassuring your prospect that your firm is the right choice.
Your law firm’s client intake would be in the stratosphere.
Sounds impossible, right? You can’t possibly speak to thousands of people every day and still have time to run your business.
Or can you?
Marketing automation for law firms allows you to have a personal, tailored interaction with every single prospect with zero impact on your time.
(Marketing automation for lawyers could be the next best thing to cloning yourself!)
This technique allows you to interact with your prospects throughout the entire decision making process and keep in touch periodically until their case is closed. Best of all, you don’t have to be there live!
(Which is really great, since you’d probably like to have some time to sleep, eat, and occasionally watch a movie, right?)
Law Firm Marketing Automation (also called automated text, print and email marketing) can be used in so many ways. For instance, you could send a short series of emails to your prospects when they sign up for information at your website. Or automatically text and email them reminders about their appointments, what to bring and links to directions.
You set it up once, and it works for you 24/7/365.
How’s that for an easy-to-implement, permanent online law firm marketing strategy that saves you time?