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Law Firm Marketing

How Much Do Bankruptcy Leads Cost?

One of the most common complaints or misconceptions against law firm marketing is that it can be difficult to measure results and ROI.   Let’s take a look at television commercials, for example. While you can estimate the number of people who see a television ad based on the ratings for a particular program, it […]

Understanding Consumer Psychology in Bankruptcy Lead Generation

When it comes to bankruptcy lead generation through digital marketing, it’s tempting to get caught up in the technicalities of everything.   After all, there’s a wide array of tools that allows us to track, monitor, and optimize the entire sales funnel process. From Google Analytics to website heat maps, we can measure every action […]

How to Generate Bankruptcy Leads for Attorneys: Harness the Power of SEO, Google, and More

Many American consumers and businesses file bankruptcy each year, and with today’s current events, we don’t see this year being any different. A large percentage of these people will begin the process by searching online for relevant bankruptcy information. Some may even begin searching for a lawyer immediately.    According to surveys from those who […]

The Definitive Guide to Local Service Ads for Lawyers

If your law firm is looking to get into lead generation, one of the best mediums to consider is Local Service Ads. We know that Google is one of the first places where prospective clients go to find an attorney, and Local Service Ads can help your law firm appear first.   How?   Local […]

4 Ways to Improve Your Law Firm Marketing Today

Before the internet came along, law firm marketing involved nothing more than placing advertisements on billboards, local newspapers, TV, and Yellow Pages. However, things have changed considerably over the last couple of decades. Traditional marketing is almost non-existent as an increasing number of people are getting access to internet-powered smartphones.   If you want your […]

How a Lawyer PPC Agency Can Help You Win More Clients

Today, almost every law firm has a website. However, they can rarely take full advantage of it to generate more leads and expand their online presence. Most attorneys are not even aware of digital marketing tactics like lawyer PPC, which is one of the best ways to generate better leads and win more clients.   […]

Why Choose Professional Law Firm SEO Services

Your law firm needs an excellent web presence if you want to survive in this digital era. Search Engine Optimization or SEO is a digital marketing discipline that helps improve your website’s appearance in online searches.   The number of internet users is increasing rapidly, with an average of more than 875,000 new internet users […]

How to Choose the Best Law Firm Web Design Company

People are using the web to search for the information, products, and services that they want. The legal industry is no exception to this growing trend. People are using their smartphones and laptops to find lawyers and get legal help. That’s why your law firm must also have a website that can help you expand […]

How to Create Data-Driven Law Firm Marketing to Help Your Business Thrive

Although each law firm is different, they all have one thing in common: the need to grow their practice as quickly and efficiently as possible. Online marketing is probably the best way to expand your legal practice in today’s digitalized world. Without any data, however, your digital marketing efforts will be futile.   Digital law […]

How Responsive Ads Can Strengthen Your Lawyer PPC Marketing

The digital marketing landscape is constantly evolving as new technologies keep entering the market. Paid advertising, which is a crucial part of the digital marketing ecosystem, is no exception to this trend. One of the relatively recent additions to this industry is the introduction of Responsive Search Ads (RSAs) by Google.   This new form […]