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Reputation Building Strategies For Law Firms

5 Website Builders for Law Firms That You Can’t Miss

Gone are the days when having a website for your law firm was considered a fashion statement. With more than 4.5 billion unique Internet users worldwide, having a website has become a necessity for lawyers. It provides a much-needed digital platform for your would-be customers to connect with you.   However, putting together a website […]

How To Transition To A Better Law Firm Marketing Agency (Seamlessly)

There’s nothing more frustrating than working with a marketing agency that doesn’t give you what you want. For some it’s poor customer service and for others it’s just bad results. Regardless of your case, the moment a marketing agency stops caring about your firm or giving you what you need it’s time to transition to […]

How to Create Smashing Content to Boost Your Law Firm SEO

Search Engine Optimization or SEO is fast becoming a mainstream digital marketing strategy. According to a recent HubSpot survey, nearly 64% of global companies actively invest in SEO. Law firms are no exception to this trend.   One of the critical elements of a successful SEO strategy is, content. The greater impact your content creates, […]

Long-Tail Keywords May Be the Missing Piece of Puzzle Your Lawyer PPC Needs

In the increasingly crowded digital space, Pay-Per-Click or PPC advertising will help you cut through the clutter and reach out to your target audience. According to Statista, in 2019, search advertising spending stood at nearly $106.5 billion worldwide. This amount is projected to grow to about $132 billion by 2022.   Running successful PPC campaigns, […]

The 4 Best Ways to Get New Clients for Your Bankruptcy Law Firm (Online)

In 2019, 484,000 and 283,000 bankruptcies were filed under Chapter 7 and Chapter 13 respectively in the United States. Although it looks like a huge number of cases, the number of bankruptcies is on the rise. As a result of COVID-19, this niche is fast becoming a highly competitive one, with law firms leaving no […]

4 Secret Weapons for Successful Online Law Firm Marketing

We are living in the digital era, where you can find any information, product, or service you want, with just a few clicks. In other words, it is mandatory to have a substantial digital presence for every business and service provider. Lawyers also need to ramp up their online presence.   In fact, online marketing […]

How Web Design Impacts Your Law Firm PPC Marketing

PPC or Pay-Per-Click advertising and web design are terms that we rarely see together. In fact, most people think that PPC management for lawyers and law firm web design often run in silos.   However, they shouldn’t.   With more than 3.5 billion Google searches appearing every day, the competition for the top real estate on the […]

Law Firm Marketing Advice: 4 Steps to Grow Your LinkedIn Presence

With more than 690 million individual users and 50 million business accounts, LinkedIn is the world’s largest professional network. It is growing at a rate of 21% every year. From the Fortune 500 companies to small businesses, every organization is on LinkedIn. Law firms are no exception to this trend.   However, most lawyers fail […]

How Lawyers Can Reduce the Risk of Click Fraud in PPC

PPC or pay-per-click advertising is an excellent way to get the attention of your target audience immediately. However, PPC management for lawyers comes with the risk of potential click fraud, which remains the gravest concern for most law firms. Research states that 20% of clicks on PPC ads are fraudulent.   The click fraud can […]

How to Optimize Your Law Firm Website for Higher Conversions

As a website owner, what do you think is the number one goal of your law firm’s website?    That’s correct! It is to generate the maximum number of leads.    However, law firm marketing is one of the most competitive sectors out there. So, having a run-off-mill law firm web design with virtually no […]