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Reputation Building Strategies For Law Firms

The 4 Best Ways To Get New Clients For Your Law Firm (Online)

Your law firm has a lot to offer, and the name of the game is parlaying your legal strengths into new clients. Your website is your calling card and your portal into your potential clients’ thought processes when they’re looking for legal expertise. The trick is making your online offerings the strongest they can be […]

4 Biggest Issues with Technical Lawyer SEO You Can’t Miss

Every law firm dreams of getting ranked in the top ten organic search results. However, getting a high-rank search engine results is easier said than done. Creating and distributing high-quality content seems to be the primary SEO strategy most legal marketers rely on in the age of Google search algorithm updates like Panda and hummingbird. […]

Tried and Tested SEO Tips for Blogging Lawyers

Blogging is arguably one of the best online marketing strategies out there. While websites having a blog can get 434% more indexed pages, organizations having a blog can get 97% more links to their websites. Plus, running a personal blog can also help establish your online authority in your niche.   Attorneys and law firms […]

4 Lawyer SEO Marketing Trends You Should Look out for in 2020

From law firms to manufacturing companies, SEO is fast becoming a primary marketing tool across a range of industries. According to the most recent HubSpot Research survey, 64% of marketers or global companies now actively invest in SEO.   However, the SEO landscape is continuously evolving, and your lawyer SEO marketing strategies are no exception […]

6 Web Design Mistakes That Lawyers Need to Avoid at All Costs

Having a user-friendly and aesthetically pleasing website for your firm plays a critical role in lawyer SEO. Your website is your primary marketing and branding medium. It is also a digital interface, where not only your present clients, but even potential ones interact with your firm for the first time. This is why you need […]

How to Measure Your Law Firm SEO Performance

The best way to get your office phone ringing endlessly in an increasingly digitized world is with lawyer SEO marketing. Your potential customers are using their smartphones to look up the legal services they need, and SEO is the way to connect with them in their hour of need.   Why?   Simply because it […]

How to Perform Keyword Research to Improve Lawyer SEO

Keywords research is the bedrock of any lawyer SEO marketing strategy out there. With the right keyword research, you can find the search terms and phrases that potential clients may use to find the legal services they need. If you put these terms naturally and strategically on your website, guest blogging, and social media content, […]

Local Lawyer SEO: 5 Google My Business Listing Optimization Tips for Attorneys

Creating a Google My Business (GMB) account is perhaps one of the best lawyer SEO marketing strategies to improve your local search result ranking. It can also establish your presence prominently across local search (SERP real estate) and Google Maps (mobile search), allowing you to stand apart from your local competitors.   Usually, your GMB […]

5 Voice Search Optimization Tips for Lawyers to Improve Local SEO

With the increased penetration of smartphones and the internet, voice search is rapidly on the rise. The total voice assistant user base among U.S. adults is 42.7%. In other words, voice search needs to be a part of SEO services for lawyers.   Unfortunately, only approximately 4% of business locations in the US are ready […]

How Client Reviews Can Help Lawyers Improve Local SEO

In today’s increasingly digitized world, online reputation is the key to running a successful local business like a law firm. One of the best ways to improve the online reputation of your law firm, especially in local search results, is to garner as many positive client reviews as possible.   Although it’s difficult to ask […]