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David Juilfs

David has 15+ years in marketing experience ranging from traditional print, radio and tv advertising to modern day digital marketing for law firms and lead generation software. He is a multi-award winning marketer and has also volunteers his time with SCORE as a business coach/consultant to help businesses get better leads, more business and higher ROI. You can contact him at [email protected]

5 Website Builders for Law Firms That You Can’t Miss

Gone are the days when having a website for your law firm was considered a fashion statement. With more than 4.5 billion unique Internet users worldwide, having a website has become a necessity for lawyers. It provides a much-needed digital platform for your would-be customers to connect with you.   However, putting together a website just for the sake of...

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How To Transition To A Better Law Firm Marketing Agency (Seamlessly)

There’s nothing more frustrating than working with a marketing agency that doesn’t give you what you want. For some it’s poor customer service and for others it’s just bad results. Regardless of your case, the moment a marketing agency stops caring about your firm or giving you what you need it’s time to transition to a better agency as quickly...

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How to Create Smashing Content to Boost Your Law Firm SEO

Search Engine Optimization or SEO is fast becoming a mainstream digital marketing strategy. According to a recent HubSpot survey, nearly 64% of global companies actively invest in SEO. Law firms are no exception to this trend.   One of the critical elements of a successful SEO strategy is, content. The greater impact your content creates, the more successful your lawyer...

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Long-Tail Keywords May Be the Missing Piece of Puzzle Your Lawyer PPC Needs

In the increasingly crowded digital space, Pay-Per-Click or PPC advertising will help you cut through the clutter and reach out to your target audience. According to Statista, in 2019, search advertising spending stood at nearly $106.5 billion worldwide. This amount is projected to grow to about $132 billion by 2022.   Running successful PPC campaigns, however, is a challenging process....

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The 4 Best Ways to Get New Clients for Your Bankruptcy Law Firm (Online)

In 2019, 484,000 and 283,000 bankruptcies were filed under Chapter 7 and Chapter 13 respectively in the United States. Although it looks like a huge number of cases, the number of bankruptcies is on the rise. As a result of COVID-19, this niche is fast becoming a highly competitive one, with law firms leaving no stone unturned to attract more...

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4 Secret Weapons for Successful Online Law Firm Marketing

We are living in the digital era, where you can find any information, product, or service you want, with just a few clicks. In other words, it is mandatory to have a substantial digital presence for every business and service provider. Lawyers also need to ramp up their online presence.   In fact, online marketing is now as important as...

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How Web Design Impacts Your Law Firm PPC Marketing

PPC or Pay-Per-Click advertising and web design are terms that we rarely see together. In fact, most people think that PPC management for lawyers and law firm web design often run in silos.   However, they shouldn't.   With more than 3.5 billion Google searches appearing every day, the competition for the top real estate on the Search Engine Result Pages (SERPs)...

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Law Firm Marketing Advice: 4 Steps to Grow Your LinkedIn Presence

With more than 690 million individual users and 50 million business accounts, LinkedIn is the world's largest professional network. It is growing at a rate of 21% every year. From the Fortune 500 companies to small businesses, every organization is on LinkedIn. Law firms are no exception to this trend.   However, most lawyers fail to realize the platform's true...

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How Lawyers Can Reduce the Risk of Click Fraud in PPC

PPC or pay-per-click advertising is an excellent way to get the attention of your target audience immediately. However, PPC management for lawyers comes with the risk of potential click fraud, which remains the gravest concern for most law firms. Research states that 20% of clicks on PPC ads are fraudulent.   The click fraud can exhaust your PPC budget without...

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How to Optimize Your Law Firm Website for Higher Conversions

As a website owner, what do you think is the number one goal of your law firm's website?    That's correct! It is to generate the maximum number of leads.    However, law firm marketing is one of the most competitive sectors out there. So, having a run-off-mill law firm web design with virtually no interactive elements isn't going to...

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